Clubs Away Clubs Away
Much more than a rather long walk?

Ok so it’s long but thats only if you’re brave enough to play off the tiger tees. Measuring in at a whopping 7,879 yards, you can easily find shorter courses but with five choices of tee boxes, you have the option to setup a fair game for all.

Set within 350 acres of established parkland, Rockliffe Hall is undoubtedly one of the UK’s top courses and a must play for anyone looking for a 5* facility in the North East. Situated just to the south of Darlington along the meandering curves of the River Tees it is in fact a young course, providing the backdrop to the beautifully restored 18th century Rockliffe Hall.

In fact golf isn’t the only round ball sport associated to this fabulous estate. Middlesbrough Football Club owner Steve Gibson who not only owns Rockliffe Hall, has his clubs training facilities discreetly over the wall so you’ll probably be bumping into your fair share of footballers.


Since opening in 2009, Rockliffe has been maturing into a real technical test of golf. Not only can it be long but the course setup does require good management due to the strategic positioning of traps and features.

With a generous sprinkling of bunkers, particularly around the greens, combined with lakes, wetlands and some tasty rough you’ll surely get punished if you bite off more than you can chew. Rockliffe is a great challenge, incredibly fun and interesting which is non more apparent than at the signature 5th where you play to an island green. You would like to think this is where the toughest test lies but you’ll know differently once you tee up on the par 3 15th for a 242 yard single shot. Let’s hope the wind isn’t into otherwise it might be a little too much even for most of our Sunday best, even if it does go straight.

With the course getting better every year and maturing wonderfully into one of the best new courses in the UK, Rockliffe Hall sits comfortably alongside The Grove, The London Club’s Heritage and Centurion making it a must visit. The off course facilities are already the finished article and as a combined package, the exciting course, beautifully restored hall and 5* facilities it does provide a brilliant corporate event venue for the money.

Brands looking for luxury golf events to intimate corporate away days, Rockliffe Hall should be on any businesses shortlist as a venue in the North. Just make sure you pack your long sticks and hope the rough isn’t up.

Images: Rockliffe Hall, Darlington

It’s just what corporate golf is looking fore?

Located just outside Watford and close to major motorway links, you’ll have to go a long way to find a better venue within the M25 belt. Comparing favourably with other courses in and around London, The Grove is perfectly setup for businesses and brands looking for a premium experience to host their guests.


From the moment you take in the extended driveway and approach the hotel, even the carpark is perfectly manicured. From the first hello at the door, the Grove’s staff go well beyond and you’re made to feel incredibly welcome by their friendly staff. With the hotel attached The Grove has a formidable and professional team to host variable sized events. From intimate group events where attention to detail and a one on one service is key, to large scale corporate days where you’ll want a slick oiled machine, The Grove’s team knows how to support your event.


Designed by Kyle Phillips The Grove sits among his impressive design portfolio, alongside International favourites, Scotland’s Kingsbarns and more recently, Yas Links in Abu Dhabi. The Grove certainly doesn’t let its self down, and since opening in 2003 it’s established itself as a top course known particularly for its impeccable condition. The land around Watford isn’t exactly spectacular but Kyle really has got the most out of the land and created what can still be regarded as a very interesting and enjoyable track. 


The round starts off with a comfortable wide fairway opening par 4 which helps settle the nerves on the tee box of those big corporate days. In fact, due to the layout and condition it is a great venue for large mixed events where all levels of golfer might attend. It’s not the sort of course to beat up particular player so allows for a relaxed round and perfect to build relationships with fellow players and to do business.


The whole experience at The Grove is first class. The course might not have the distinctive personality of the UK’s finest courses but as an overall experience it certainly ranks highly, especially if you’re looking for a resort within the M25. If there was a requirement for a venue ideal for corporate hosted events in and around London, then The Grove certainly has to be on the shortlist. 

Images: The Grove, Watford

Drive your event engagement further?

A question we get asked a lot by our clients at Clubs Away is how to create events or experiences that can open up conversations. We’ve probably all attended an exhibition, trade show or product launch and had experience of how a conversation can fizzle out pretty quickly, and the opportunity with it. If you’ve been the exhibitor you’ve probably been thinking why, but it doesn’t have to be this way.

So, why does this happen? Having seen this instance many times at the various events we deliver, it happens as a result of having nothing beyond your product or service to talk about. You believe in your brand and could talk about it all day but going in directly for the sales pitch can turn off your potential customer. If you are going to get someone interested in having a conversation about you or your brand, then that person first of all needs to engage with you on a level outside of what product or service you are offering.

We have always felt there are two essential elements to sales;

  1. The product or service you are providing and how it can solve the problems for your potential client
  2. The relationship between the sales/account person and potential client.

You can’t have one without the other, but there is evidence contrary to that rule but generally speaking it’s safe to say that to maximise on the success of your brand you need to have both those elements working flawlessly. Allow me to provide an example;

One of our clients is a top sportswear brand and it would be fair to say they are a dominant force in the market they operate in. Their sales would flourish just as a result of the sportspeople, endorsements and marketing alone. They could happily sit back and watch the online orders role into the company and without doubt would maintain a successful business as a result.

The reason they don’t is that a key part of their business focus surrounds their people, not just sales people. Their brand resonates throughout their business, from marketing to HR, its not just an outward facing approach, it starts from the core. They focus on people right the way through the business because they understand that having a relationship with their clients whether it be distributors, sales people, operational staff are all key to building their business to further success.

People, no matter who they are or where they come from are more likely to buy from a brand that they feel they have a relationship with. The better the people are within the business at creating and maintaining relationships the more successful the brand is likely to be – its that simple!

During 2018 we started researching ways we could make it easier for our clients to engage with their audience at a higher level. 2019 saw Clubs Away launch its Golf Simulator Hire service and 12 months on has seen huge results of engagement for our clients;

11 Exhibitions

3 Product Launches

22 Golf Days

6 Charity Engagements

4 Conferences

Golf Simulators have proved to be really helpful in unlocking those conversations for our clients and importantly given them the time to build a relationship with their potential customers. A big success has been the response of how a simulator can drive in all manor of customers, keen golfers and those who’ve never played, people just want to have a go. Due to this non intimidating setup it’s been a real hit for brands and provided considerably larger lead generation stats compared to when they’re not using it.

If a golf simulator sounds like a solution to you and your business or you just want to find out more, please get in touch hello@clubsaway.co.uk and look forward to helping you improve the engagement of your business.

The inside scoop?

Clubs Away was co-founded by a PGA Golfing Professional, Michael. His passion for golfing started when he was just 4 years old. He is not only an experienced player, but also provides golf coaching at all levels. With 5 PGA competition titles under his belt during his amateur career, Michael graduated from the PGA with distinctions in all Coaching and Business assignments and exams.

It is this determination and dedication that Michael puts into the world of corporate hospitality, and he works with some of the world’s largest organisations. Clubs Away was formed around the idea that sometimes the best way to close a deal is over a round of golf. We take the time to fully understand your business needs and requirements, taking everything out of your hands so you can enjoy the entire experience.

 

Who are Clubs Away?

Our mission is simple: to improve your business with corporate golf events and golfing holidays. We help you to get the most out of any event, whatever the objective. Our bespoke, complete service is tailored to your individual needs. Whether you’re putting together a team building day, charity fundraiser or an opportunity to close business leads, our expert team is on hand to help.

We think differently when it comes to creating the perfect corporate hospitality event. By holding an initial consultation to understand your business in its entirety, we help you target the most achievable outcomes with your event. We have named our approach the ‘Power of Play’ – we’re here to help you to bring different ideas into play. Creative thinking developed through play helps create better networking opportunities, build more profitable relationships and enhance team dynamics.

 

What do we offer

Clubs Away use golf to drive your business performance forward. The main packages we offer are corporate golf events and handpicked holidays. We have a team of in-house designers to cater for your branding needs too, and a golf simulator powered by leading tracking software if you want to stay a little closer to home.

 

World-class corporate golf events

Whether you ‘re hosting a golf event for 2 people or 200, we can cater to your needs. With an experienced team of event planners and PGA professionals, Clubs Away pride ourselves on an innovative approach. Our aim is to create a bespoke event, which not only exceeds all your expectations, but those of your guests too.

Our unique events are created from a selection of handpicked 5* venues, and our event management system takes care of everything so you don’t have to. We are the only travel and events company to provide a PGA professional host to support your event too, allowing extensive business development opportunities.

 

High-quality golfing holiday packages

Our holiday packages are put together by our experienced team, who have spent time at some of the finest golf courses and hotels across the world, bringing you an in-depth insight into the selection. But don’t worry, the world’s best courses don’t always come with the largest price tags. With our well-recognised team of PGA Pros helping you put together your ideal holiday, you can rest assured we’ll bring you the best possible deals.

Once we’ve helped you put together your package, your work is complete. We take care of all the finer details, from arranging flights to booking accommodation, making your golfing holiday as stress-free and relaxing as possible. We don’t just promise 5* golf travel – we deliver it.

 

Our team of PGA professionals

The main thing that sets us apart from the competition is the inclusion of a PGA professional within all our corporate golf events and holidays. We are the only golf travel company in the industry to offer this service.

From start to finish, our world-class professional will guide you through the event planning, acting as a local guide, coach and organiser.

How our team can make your event memorable:

Consultation

The initial meeting you have will be with one of our PGA Pros, to gain an insight into your objectives. With many years of experience under their belt, they are more than happy to provide innovative ideas and recommendations.

Local knowledge

Our Pros will use not only their expertise, but their connections in order to get you perks that other companies simply can’t. Whether you want to stay in the best suite in the resort or dine at a private table exclusively for professional golfers, our team will be able to assist.

World-class coaching

With all their experience and knowledge, you will have access to the same level of coaching of any PGA great themselves. All our Pros have been on European and US Tours, teaching some of the best players in the world. You really are in the best hands.

 

Golf simulator

We have recently introduced a golf simulator into our array of services, allowing you to play on some of the finest golf courses in the world without the hassle of having to travel there. Combined with innovative, cutting-edge radar software Trackman to analyse your golfing techniques, you can step into the pro world and join leading coaches and players.

Does this all sound like something you’re interested in? If you’re focused on creating a corporate golfing event that will drive your business forward, contact our expert team today for an initial consultation.

Planning a golf event?

In ever changing and growing markets that are filled with fierce competition, businesses need a better and deeper way to develop relationships with their clients.

Ensuring that business partnerships stay positive and productive has become a top priority for many companies, and this is where corporate hospitality comes in.

 

History

Corporate hospitality describes private events or travel trips organised by businesses or corporations for their staff, clients and stakeholders.

Historically, it was used as a way to say thank you to clients. It still serves this purpose, but it now features much more strategically to company plans. There is a much clearer objective – and that’s to win or secure further business.

Company golf days are increasingly being utilised as a face-to-face marketing tool to help enhance the relationship between an organisation and its current or potential customers, through interaction in a non-sales environment.

For many, it now plays a significant part in business development – with any budget laid out for a corporate event expected to see a significant ROI in terms of speculating to accumulate.

 

Importance

There are many reasons why corporate hospitality is worth focusing in on.

Saying thank you to your clients and rewarding them is hugely important; if your company isn’t doing it, your competitors might be.

Face-to-face interaction is imperative when maintaining relationships with clients, so corporate events serve as an ideal way to nurture and strengthen existing relationships away from the boardroom.

By putting on an event or trip, you’re taking the time to go the extra mile. Clients who feel inspired and motivated by the prospect of working with your company are more likely to stay in business with you.

It’s also a good way to branch out and meet new contacts by inviting potential clients in the hope of securing new business.

There is no one better than a current client to talk positively about your company – so getting current and prospective clients to circulate can certainly be beneficial.

 

Strategy

Behind every corporate event is a good strategy.

Understanding your objectives is key – you may be wanting to strengthen an existing relationship, encourage more business or increase brand awareness.

That in mind, choosing the right type of event is vital to who you are dealing with and what you want to achieve.

It also needs to run smoothly from start to finish, showcase your brand in the best light and ensure your guests enjoy the experience.

Effective hospitality is what sticks in the mind of those who attend – if your biggest clients are present, then you don’t want to disappoint.

 

How can we help

There is a lot to bear in mind with golf event management and the organisation of the day. It’s got to be executed properly. This is where Clubs Away can help.

In recent years, there has been a big increase in business being done on the golf course.

Not only is a golfing trip a great leisure activity, but with only a small portion of a four-hour game spent actually hitting the ball, there is plenty of time to talk business.

At Clubs Away, we offer bespoke end-to-end golfing packages that are tailored for business minds.

Our team organise the entire day or travel break, so that business professionals can focus on developing client relationships and forging new business deals, without the hassle of arranging and planning themselves.

We organise every detail of the expedition, from finding the venue or location of the trip through to booking accommodation and flights.

We’re are also the only company to provide a PGA Golf Professional on every trip, allowing guests to receive training tips and improve their golfing skills as part of the corporate package.

So if you need to wow a particular client, seal a business deal or strengthen a new relationship – get in touch with us to see how we can create you the perfect corporate golf event trip!

Golf & business?

A game for everyone

Golf has a unique ability to bring together people from all walks of life.

As a corporate event entertainment activity, it’s something that people of any age and status can play.

With a unique handicap system, golf is a game that anyone in your company can enjoy – men, women, novices and experts.

This means you have a way of connecting with everybody in your business network, if you choose to.

It’s also a way of bonding and building relationships with clients and prospective business partners over a physical activity in a relaxed setting, rather than over a boardroom table.

Plus if you pick your golfing partner wisely, you could easily find yourself going around the golf course with a prospective client for between 4 – 6 hours – what better way to get to know them and subtly spend time showcasing your business?

 

Character

Golf is a good way to test someone’s character, because of the attributes and traits that make someone good at the sport.

Your attitude towards golf can certainly speak volumes about the way you approach your professional life.

The golfing culture is one of extreme honesty. Whilst it’s easy to shuffle the ball when no one is looking, cheaters are very much shunned in the golfing world.

The professional golfers set prime example here, in championships if they accidentally hit the ball – they call a penalty on themselves.

Therefore it’s a good game to separate the cheaters from the pros. If you have the discipline not to cheat in the game, then that speaks wonders for your character too.

If your client sees you kicking your ball out of the rough for a better lie, opinions and rapport may slowly start to drop.

 

Keeping calm

Golf requires the ability to keep calm under pressure and think strategically.

These qualities are also good business attributes when it comes to working through dilemmas, solving problems and performing in high pressure situations.

You wouldn’t (hopefully) throw your briefcase across the room if a business deal went wrong. So how a person deals with a defeat or a win on the golf course can be an indicator of their temperament.

An employee or prospective client throwing their clubs down in a rage when they lose could suggest a hot temper or inability to accept defeat with humility.

So if you can accept defeat in good humour and victory with modesty, then you may well apply the same attitude to the boardroom.

 

Connecting

Golf is a social game and a great way to get interacting with people.

Between the holes and the clubhouse, there is plenty of time to talk business and build lasting relationships with your potential clients.

Strong communication skills are key to business development and business as a whole, so not only but it signals a trait that will be ideal in the boardroom too.

There is also a subtle art to discussing business on the golf course or closing a deal. If it’s a corporate golf event you’ve arranged, then first and foremost you are there to enjoy the game.

Business talk should be subtly woven into your trip around the golf course. They do say not to discuss business before the 5th hole – or after the 15th hole!

 

The Wow Factor

If you’re a golfing pro or enjoy the sport in your spare time, then making it part of a business tactic could be well worth your time.

Not only is golf an enjoyable game to be enjoyed by all, but it can also be a fantastic opportunity to wow prospective clients or current ones.

The world is full of stunning, dynamic and impressive golf courses and leisure resorts which can cater for your every need.

From a game in the Scottish home of golf, to golf in the Algarve or a corporate event package to the glittering coastlines of Cyprus or the USA, you can impress and reward clients and colleagues by taking them to some of the world’s most beautiful places, to enjoy one of the world’s most rewarding games.

 

Let us help

This is where we at Clubs Away can help, we offer bespoke end-to-end business golf event packages for business minds.

Our team organise the entireevent, so that business professionals can focus on developing client relationships and forging new business deals, without the hassle of arranging and planning themselves.

Every detail of the expedition, from finding the venue or location of the trip through to booking accommodation and flights.

Clubs Away are also the only company to provide a PGA Golf Professional on every trip, allowing guests to receive training tips and improve their golfing skills as part of the corporate event package.

For more information, explore our website further information!

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